Events Featured

Event: Sparkle & Hustle Entrepreneurship Conference

Before I left for New York, ideeli sent me to the Sparkle and Hustle Tour when it came to Chicago. Before ideeli reached out, I actually hadn’t heard of the conference before but boy am I glad I went!

I don’t think before I attended this event I considered myself an entrepreneur! I mean, I was running Swa-Rai like a business but I just never looked at myself as something more. Attending this conference helped me realize my complete worth between running Swa-Rai, Swa-Rai Mommy, Swa-Rai Kids Closet and Bleeding Heart Project, I do a lot and this was the final push that I needed! From the various speakers to the breakout sessions, I learned everything from it’s ok to make mistakes to how to use social media to leverage my business. I can’t say it enough but I learned a wealth of  knowledge and can’t wait to attend the next one, this conference truly was the motivation that I needed to push on! If you are an entrepreneur and looking for an extra boost, Sparkle and Hustle is a great conference for you! They make stops all over the country, you should most definitely attend when it stops in your city! (unfortunately, I didn’t take to many pics, I was too busy soaking up all of the knowledge, I will do better next time)!

I thank ideeli for the opportunity to go, it’s a wonderful thing to see a company who supports women and entrepreneurship!

About the author

Raijean Stroud

Fashion, beauty & lifestyle blogger based in Chicago and founder of, Swa-Rai Media Group and Bleeding Heart Project. Launched in 2010, Swa-Rai discusses a range of topics including: fashion, beauty and lifestyle experiences which includes travel, tech, family, dining and so much more! When not in Chicago, Raijean can be found traveling around the country covering some of the hottest events! She can be spotted in places such as New York for covering events such as Mercedes Benz New York Fashion Week, Las Vegas for CES (Consumer Electronics Show), LA for Lucky FABB and more! When she's not traveling she's in Chicago, interviewing celebrities and covering exclusive events.

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